Our Brand
The Heart of the VMC Brand
Victoria Mission College embodies a vision of heaven and earth united through God’s mission. Inspired by the life-giving flow of Lake Victoria, the VMC brand reflects the movement of the gospel as living water, flowing from Africa to the nations. Rooted in the love and unity of the Triune God, the college stands for spiritual renewal, mission partnership, and hope—symbolized by green, the color of life, growth, and transformation.
Symbolism in the VMC Logo
The logo reflects God’s mission from heaven to earth, symbolized by the horizontal lines. The three waves represent the flow of the gospel, the Triune God, and the unity of God’s grace and human effort in mission. The green color signifies hope and transformation through Christ’s life-giving work.
1
The two horizontal lines above and below symbolize heaven and earth. Heaven is the beginning of mission, signifying God’s rule and will, and the earth signifies the world where mission takes place.
2
At the same time, heaven and earth symbolize the new heaven and new earth, the Kingdom of God, which begins in Genesis 1:1 and ends in Revelation 22:1. Mission is the Kingdom of God being realized on this earth.
3
The three wave lines in the middle symbolize the flow of God’s gospel. It is like the flow from Lake Victoria to the Nile and the world. It means the gospel of living water flowing to the world, as shown in Ezekiel 47:9 and John 7:37–38.
4
The reason it is three is because mission is the ministry of the Triune God. Mission is the expression of the complete love and grace of the Triune God before it is the ministry of the church and the personal mission of the believer.
5
At the same time, the three waves symbolize the adaptation and creative union of human effort and God’s grace, the church and missionaries, missionaries and the mission field, and also the meaning that Christ’s mission of teaching, proclaiming, and healing must be carried out together.
6
The overall color is green because green represents hope and change. We hope, pray, and wait for the season of Christ’s abundant new life to come to this land through missions.
Our Brand Identity
Welcome to the brand identity guide of Victoria Mission College. This guide defines the visual and conceptual identity that upholds our mission, ensuring consistency as we proclaim Christ and advance His kingdom.